We trace food back to the origin – the true origin.
Measure, analyze, and improve your food supply chain.
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Measure everything.
Analyze all of it.
Our farm data analytics platform allows you to tap into useful
farm data and gather deep insights on the true origin of your product.
Efficiency
A full picture of a previously obscured supply chain allows you to remove blockage points and create the ideal flow of product from beginning to end.
- Reduce waste
- Optimize inventory management
Consumer Facing Capabilities
Consumers crave knowledge and connection to the origin of their food. FarmTrace enables you to give them both.
- Gather deep ingredient insights
- Uphold brand promises
- Create a direct link between farmer and consumer
- facilitate local-for-local strategy
Risk Mitigation
A massive recall can be detrimental to a food company. A full path of traceability, along with holistic measurements and analysis at the source, can help you identify the origin of a problem and stem damage in a product crisis.
- Avoid huge recalls
- Lower insurance costs
- Reduce liability
- Maintain brand reputation
Quality Assurance
The product guarantees customers care most about occur at a product's origin. With a full view of a product at it's beginning stages, you can provide the quality assurance your customers demand.
- Track antibiotic and hormone usage
- Trace chemical residue levels
- Ensure highest quality
Sustainability
The first step in achieving sustainability is accurate knowledge. With a full view of your supply chain, this starting point is taken care of.
- Meet company emission targets
- Add value at the consumer level
Why Farm
Analytics Matter
If you can measure, you can solve.
The most significant challenges facing the food industry are caused by a lack of data-driven knowledge. Shipping routes remain insufficient. Information demanded by consumers remains unavailable. An unknown disease origin forces the recall of an entire inventory.
With a clear understanding of every step of your supply chain, there’s no problem you can’t tackle.
0 %
of consumers say they are more likely to be loyal to a food brand that provides in depth product information
0 %
of consumers say they're willing to pay 5% or more for products with in-depth product information
Beyond the barcode
Most problems in the food industries arise before a barcode is put on a package. We track back past the barcode to give you deeper incites into a product’s full journey.
